Did you know that between 70 and 80 percent of internet search engine users pay no attention at all to sponsored results, and choose organic results instead? Organic click through tends to generate about 25 percent higher conversion rates than equivalent PPC (Pay Per Click) click through. Over 87 percent of US internet users, aged 14 years and older, browsed or researched products online in the year 2012, and about 40 percent of those followed up on social media sites, requesting additional info before they made their purchase. Also, inbound leads like those that come from search engine optimization, cost about 61 percent lower than outbound leads, like cold calling.
What does this all mean to you? It means that Seo marketing is going to be the way to go if you want to attract customers online, instead of paying for sponsored links or outbound marketing methods. Google, whose first ever tweet was binary code for “Im feeling lucky”, offers one of the most popular search engines on the planet, and SEO marketing professionals can help you get great search engine rankings from Google.
Talk to an internet marketing firm that offers SEO marketing options about how you can best use SEO blogs, SEO tools, and SEO reporting to build a fantastic online marketing plan that draws customers to your site (and away from your competitors) so that you can grow your business, and beat out the competition in todays fast paced culture of online business.
You might think that paying for SEO marketing is an additional expense that your business cannot handle, but, talk to some SEO marketing firms, and they will show you how, by making a small investment in their services, you can grow your business and recoup the costs that you have put into online marketing plans that bolster your Google rankings so that you can bring in the customers and the cash that you need for your business to succeed on the world wide web.