Since businesses flocked to the internet, there has been constant competition among them to be found first in the search engines. If you can provide someone a chance to increase their standings in search results, you are providing them more opportunity for web traffic and sales conversions.

Search engine optimization (SEO) gives you the ability, the tools and the process for increasing your visibility in the search engines. The higher your business appears in the search engine results for a particular search query, the more traffic you can generate to your site. When you look at the potential web visitors from search, you will find that the first organic (unpaid) result gets over two thirds of the clicks. And once you begin to drop off the first page of results, you may see only the smallest number of clicks, if any.

Using an SEO reseller program, you can provide this service for other businesses also. SEO reseller businesses can be some of the most turnkey services on the internet, without requiring significant overhead. First, it is easy to start with SEO businesses since you can readily outsource a major portion of the production and maintenance. You can think of it like selling subscriptions that your provider maintains.

Now if you were to try to start an SEO business on your own, you would have to provide the content creation, the link strategy and production, the account management and the sales. When you become a reseller, your role essentially comes down to sales and account management with your clients. That allows you to focus on the revenue stream without the high overhead and time constraints.

You might be a good candidate to start SEO business campaigns if you have the interest and aptitude for marketing and sales. By subscribing new SEO clients, you are helping them improve their issues with online traffic. If you can identify clients that are in need of additional traffic and willing to invest in their online success, you are probably 90 percent of the way there.

In partnering with SEO reseller businesses, you do not even need to provide the marketing tools and collateral. An SEO company will be able to help you identify potential prospects and even assist in closing the sales. From there, it is up to you to nurture those businesses as they begin to see their online presence increase and their search traffic multiply.